BLACKPINK Rosé’s Concept Photos Face Significant Backlash and Criticism

BLACKPINK’s Rosé is facing backlash over her latest concept photos for the group’s upcoming comeback.
The controversy began after YG Entertainment released the first set of member concept photos for BLACKPINK’s new mini album, DEADLINE. Fans immediately reacted to the two different versions of the shots, but Rosé’s photos stood out—for the wrong reasons.
Images of Rosé in both the “Statue” and “Red Light” concepts were shared. But fans and netizens slammed her styling and vibe as dull and boring compared to the other members.

Soon after, Twitter blew up with harsh comments calling Rosé the “most boring idol ever” and criticizing her for reusing the “same boring hair and makeup.” Several tweets directly called out her glam team:
“Not even the group concept photos could make her interesting she’s truly the most boring idol ever “
— @Makiot7_
“Same boring hair and face”
— @Taeums
“again the same boring hair and make up that she uses to everything whatvis her glam team problem”
— @soursgrapess
“She’s truly so boring, she never delivered anything different in the last like 6 years, same boring hair, same makeup, same poses go girl give us nothing”
— @rapIineluv
“dont bring your solo career styling to any blackpink schedules ever again like deadass”
— @pynksoo
On Reddit, users also picked apart Rosé’s hair, saying it looked “damaged and washed out” and suggesting she switch to a more natural color.
Reddit thread shows fans wanting more fresh styling for Rosé.
Here are the official group concept posters shared by BLACKPINK’s account on February 8:
[DEADLINE] VISUAL POSTER – Statue ver.
2026. 02. 27. 12AM(EST) / 2PM(KST)
PRE-SAVE • ADD • ORDER
https://t.co/VQr6l2s2T4#BLACKPINK #블랙핑크 #3rdMINIALBUM #DEADLINE #YG pic.twitter.com/Fya3Tivsju— BLACKPINKOFFICIAL (@BLACKPINK) February 8, 2026
[DEADLINE] VISUAL POSTER – Red light ver.
2026. 02. 27. 12AM(EST) / 2PM(KST)
PRE-SAVE • ADD • ORDER
https://t.co/VQr6l2s2T4#BLACKPINK #블랙핑크 #3rdMINIALBUM #DEADLINE #YG pic.twitter.com/toeCeoqpI2— BLACKPINKOFFICIAL (@BLACKPINK) February 8, 2026
Rosé’s styling for this comeback is under heavy scrutiny. Fans want her to switch things up to match the energy expected in BLACKPINK’s new era.
The group’s mini album DEADLINE drops on February 27, 2026.

BLACKPINK’s Rosé | @roses_are_rosie/Instagram