BTS Surpasses IVE and SEVENTEEN in Idol Group Brand Reputation Rankings

BTS tops December brand reputation rankings for idol groups.

The Korea Corporate Reputation Research Institute analyzed 82,834,932 pieces of big data on idol group brands from November 17 to December 17.

IVE and SEVENTEEN took second and third place.

BTS scored a massive brand reputation index of 6,221,966, with a participation index of 163,464, media index at 654,643, communication index of 2,168,650, and community index hitting 3,235,209.

Keywords linked to BTS included “award,” “achieve,” and “record.” Popular keyword highlights showed “Spotify,” “full group,” and “Korea Donation Award.”

The full top 30 idol groups for December are:
BTS, IVE, SEVENTEEN, BLACKPINK, EXO, TWICE, Red Velvet, Stray Kids, BIGBANG, MAMAMOO, Oh My Girl, ILLIT, aespa, ENHYPEN, BABYMONSTER, KiiiKiii, BTOB, ATEEZ, CORTIS, MONSTA X, THE BOYZ, NMIXX, Hearts2Hearts, Super Junior, LE SSERAFIM, TWS, fromis_9, ITZY, Wanna One, and NCT.