IVE Ignites Debate Over Anti-Japanese Sentiment

IVE is facing backlash over alleged anti-Japanese sentiment in their new album teaser.
Japanese media reported outrage over the “Secret, Cupid” trailer released a day before the Nagasaki atomic bombing anniversary on August 9, 1945. The controversy centers on Japanese member Rei wearing a shirt with the phrase “I’m sorry,” which some say implies Japan’s guilt as a war criminal in WWII.
The video also shows members burning paper cranes, a traditional Japanese peace symbol, sparking claims of anti-Japanese intent.
Anti-Korean YouTubers have joined in criticizing the group. Meanwhile, Korean netizens pushed back hard, explaining paper cranes symbolize love in Korea and that Rei’s shirt features a brand name, not a political message.
The video’s director responded on social media:
The scene of the burning paper cranes, a symbol of love, was needed to express the concept of ‘evil cupid’ interfering with the lovers. It has no other meaning! Peace!
— director
Korean fans are skeptical, calling the backlash “delusional” and “self-conscious.” Comments flooded in:
- “Isn’t this being a bit too delusional and self-conscious?”
- “Look at how bad your mindset is. We’re not like you guys.”
- “Why are they all freaking out about it?”
- “You guys might have meaning for paper cranes, but we fold them when in love. How is burning paper cranes anti-Japanese sentiment?”
Over 18,000 comments poured in on the video amid the ongoing dispute.