LE SSERAFIM Announced as New Brand Ambassadors for Baskin Robbins Korea

LE SSERAFIM has been named the new brand ambassador for Baskin Robbins Korea, stepping in to bring a fresh vibe to the popular ice cream chain. The girl group’s confident and stylish image made them the perfect choice to connect with younger customers, fitting well with Baskin Robbins’ youthful spirit.

Starting July 1 KST, LE SSERAFIM will kick off their partnership with the launch of Baskin Robbins Korea’s new summer seasonal flavor, Apple Mango Bingsoo. Fans can expect to see the group feature prominently in upcoming promotional content tied to this exciting new product.

Keep an eye out for more collaborations and campaigns between LE SSERAFIM and Baskin Robbins Korea, as they team up to offer something fun and cool this summer.