LE SSERAFIM Chaewon’s Award Speech Faces Harsh Backlash

LE SSERAFIM Chaewon is facing backlash for her recent award show speech.
On August 21, at the 2025 K-World Dream Awards, Chaewon thanked reporters for their love towards LE SSERAFIM and asked them to write positive articles about all K-pop artists.
“To all the reporters working so hard, thank you for showing much love for LE SSERAFIM. In the future, please write many good articles for all K-Pop artists. Thank you.”
— Chaewon
Netizens quickly criticized her, calling the speech hypocritical. They pointed to HYBE founder Bang Si Hyuk’s alleged involvement in media manipulation and smear campaigns against other idols.
“The call is coming from inside the house babe.
Tell your father to stop spending millions on media play agaisnt other groups”
— THIS GIRL NJZ
“Darling, save the speech for your papa pig. He’s the one busy renting journalists”
— vy
“Say that to your dad & LABEL (BSH HYBE) first”
— ᴀʟᴅɪ
“Saying this while having a good dinner with Bang PD is insane Never beating the hypocrite allegations”
— +82
“her saying this but her label is the root of all evil when it comes to smear campaigns “
— ry
Meanwhile, some netizens defended Chaewon, arguing she was simply spreading love and that she deserves to speak out despite being linked to HYBE.
“She was spreading love but y’all turn everything into shade just because she’s from hybe”
— bibi ;
“Only a lsfm member would get hate for saying this. Peak jealousy I seen in the qrts is truly sad. Yall have lost the plot.”
— Fearnot ملاك
“bless their hearts like every fandom out there has been shitting on her group but she still wishes love and care for their faves”
— seri
“twist the narrative all you want, but her group has constantly been a victim of the media since predebut. ofc she has the right to say this.
and she still can speak up w/o considering that exp bc she’s still part of the industry and it’s literally related to the award lol”
— jo
The controversy is gaining traction as netizens debate whether HYBE artists are unfairly held responsible for the company’s alleged actions.