TWICE’s Jihyo Announced as New Ambassador for Lingerie and Underwear Brand Venus

TWICE’s Jihyo is stepping into the lingerie scene with a fresh new commercial for the brand “Venus.”

The teaser just dropped, showing Jihyo on a retro TV screen. She’s seen putting on lipstick and teasing some lingerie shots.

Viewers get quick glimpses of her modeling the brand. The commercial ends with her peeking through blinds.

Fans are buzzing online about this new move for Jihyo.

Jihyo celebrating with Moët & Chandon

The announcement sparked reactions on Twitter immediately.

for the sake of my health i’m just gonna ignore this announcement
— #1 mihyonator (@myouibaddie) January 26, 2026

JIHYO for lingerie & underwear brand VENUS.
— minaron (@godmitzu) January 26, 2026

This lingerie endorsement is a brand new chapter for Jihyo beyond her activities with TWICE. Fans are watching closely as she takes this on.