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HYBE Faces Backlash for Alleged Erasure of NewJeans’ Danielle in Controversial Action

NewJeans is facing controversy after HYBE removed member Danielle from official group content.

The controversy began when fans spotted Danielle missing from the NewJeans group photo in HYBE’s mobile game Rhythm Hive. The image, taken from the “Super Shy” music video, now shows only four members. Danielle was reportedly dropped following the termination of her contract amid ongoing issues with ADOR.

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Soon after, netizens reacted with heartbreak and anger over what they called an attempt to “erase” Danielle from NewJeans.

NewJeans Danielle

The removal was first pointed out on Twitter by fans tracking changes in Rhythm Hive updates.

Danielle has been removed from NewJeans’ Rhythm Hive content in the latest update. We are seeing the new four-member lineup in official content for the first time.
— @Snper22

Danielle has been removed from ‘Rhythm Hive,’ a mobile game owned and developed by HYBE’s gaming subsidiary ‘Drimage’
— @NewJeans_Base

Danielle has been removed from the Rhythm Hive app after HYBE removed the group earlier to conduct an “internal review”
— @NJZBAM2

Some fans noted confusion since a few players still saw Danielle in the lineup depending on their app version or update timing.

it seems that HYBE is eliminating danielle from the game “rhythm hive” where all the girls were. some players say that she still appears and others say the opposite
who will tell them that no one will support this group anymore if ALL the members are not there?
— @HYEINstar

Fans condemned HYBE and ADOR for erasing Danielle from NewJeans’ history and content.

i truly hope hybe and ador knows how disturbing this looks and how any media or cb without danielle will neverrrrr everrr work … like you actually have to be kidding me
— @hyekittyz

Seeing HYBE/ADOR erase Dani hurts not only because NewJeans as we know it is gone, but because the girls themselves wanted to continue together… even at the cost of their own freedom. They were willing to compromise, to stay caged and silenced in a place that had been traumatic…
— @juantokki

removing danielle from the previous eras’ content is so nasty.. they’re erasing her like she never was in NJ this is genuinely so disgusting
— @wasuronlyfriend

Fans are watching closely as this situation develops and questioning the future of NewJeans without Danielle. HYBE and ADOR have not yet released official statements addressing the removal or contract termination.

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